Recent Posts

TrustedOut and Demand Science: A very exciting new chapter! [updated] June 7, 2021
Introducing How-Tos May 17, 2021
The political role of Advertisers. May 10, 2021
Lessons for growing publisher revenue by removing 3rd party tracking* – Updated May 3, 2021
TrustedOut Benefits. For Advertisers and Publishers. For Brand Managers and Analysts. April 26, 2021
Comparing humorous/satirical sites in the US vs France (update: 4/2021 vs 8/2020) April 19, 2021
AI-powered classifications vs Keywords. Part 2/2: Evolution over time. April 12, 2021
AI-powered classifications vs Keywords. Part 1/2: Editorial Orientations detection.[updated] April 5, 2021
Lessons for growing publisher revenue by removing 3rd party tracking* March 29, 2021
Building a Corpus and Getting relevant articles from a list of articles. March 22, 2021
Editorial Intelligence to find your communication targets. March 15, 2021
TrustedOut’s Ad Campaign Curation: Simple, Safe and Permanently Updated. March 8, 2021
Semantic BI and AdTech Business cases March 1, 2021
Content is all about Trust. Trust is Personal. February 22, 2021
Contextual relevance is key to customers. Profiling is key to Contextual relevance. February 15, 2021
Solutions for Publishers February 8, 2021
Corpus Reports: Brand Safety Surveillance and Analytics Perimeters Watch. February 1, 2021
Introducing All periods Expertise for Media and Sources January 25, 2021
Discover new media/sources with Related Profiles. January 11, 2021
It was 2020. January 4, 2021
Keywords vs classifications blacklists for your ad campaigns. December 28, 2020
Holistic Media Profiling is us. December 21, 2020
Introducing URL Curation. Feeding BI and AdTech with context they need. December 14, 2020
Watch the content your BI is based on and where your brand is exposed in your ad campaigns. December 7, 2020
Want to know where your brand was exposed in your last ad campaign? November 30, 2020
TrustedOut for Xandr: Branding AND Business Performance. November 23, 2020
Lessons for growing publisher revenue by removing 3rd party tracking* November 9, 2020
A/B test: Ad campaign curation comparison. With/Without TrustedOut. November 2, 2020
SSP* coverages in the USA and France. September 21, 2020
New for your ad campaign whitelists: Target SSPs and Add Mobile Apps August 17, 2020
TrustedOut for Xandr: First results August 10, 2020
Introducing the Brand Safety Report July 27, 2020
Media covering Preventive Medicine also talk about… July 13, 2020
TrustedOut partners with Xandr to bring new intelligence in targeting capabilities July 6, 2020
How Health is covered depending on Political Orientations. US vs France. June 29, 2020
Introducing Religious Orientation in Media June 22, 2020
Introducing Political Orientations Spotted in Media. June 15, 2020
Nielsen’s Ad spent vs TrustedOut Editorial classifications. What is bought, What is written. June 8, 2020
Helping Brand Managers address the Football lovers market June 1, 2020
Covid-19 Editorial Trends. Why it matters to Advertising and Marketing. May 4, 2020
Editorial Trends during Coronavirus – USA Today, WSJ, Miami Herald, Le Monde, Le Figaro, Ouest-France. April 27, 2020
Media and Coronavirus: Trust Up, Consumption Up, Revenue Down. April 20, 2020
Coronavirus impact on Brands Trust (and our contribution) April 13, 2020
Coronavirus impact on the News Industry (and Journalism) April 6, 2020
Coronavirus amplifies the gap in trust. March 30, 2020
Introducing TrustedOut Kiosks March 23, 2020
Do Publisher Brands and Illustrations impact Trustworthiness? March 16, 2020
Impact on brands? Trust in Business vs Media likely tells political orientation. March 9, 2020
Solutions for Business Intelligence March 2, 2020
Solutions for Online Advertising February 17, 2020