In this 2018 Gallup survey, a clear split between political parties is noticeable, but even more interesting is crossing Presidential elections with this chart.
Losing raises trust.
In America, when you lose a Presidential election (Democrats and Republicans), your trust in media goes up the year after.
2016. Donald Trump (Republican).
Winners: Republicans. Down the election year. Flat the year after.
Losers: Democrats. Down the election year. Up the year after.
2012. Barack Obama (Democrat).
Losers: Republicans. Down the election year. Up the year after.
Winners: Democrats. Flat election year, Flat the year after.
2008. Barack Obama (Democrat).
Losers: Republicans. Down the election year. Up the year after.
Winners: Democrats. Down election year, Down the year after.
2004. George H. Bush (Republican).
Winners: Republicans. Down the election year. Flat the year after.
Losers: Democrats. Down election year. Up the year after.
2000. George H. Bush (Republican).
Winners: Republicans. Flat the election year. Down the year after.
Losers: Democrats. Down election year. Up the year after.
Interesting.
Now, do Political orientations within your Corpus of content impact analytics?
Answer is here…